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Moky Makura’s Africa’s Greatest Entrepreneurs Launched

Moky MakuraHerman Moshaba and Louise Grantham Linda Quaynor and Moky Makura Mark Griffiths and Kuda ChigariroPublisher Louise Grantham hailed Moky Makura’s “amazing persistance” in securing interviews with sixteen of Africa’s top businessmen for her first book, Africa’s Greatest Entrepreneurs, at its launch last week in Johannesburg.

The occasion was fittingly lavish – and was attended by no fewer than five of the sixteen entrepreneurs included in Makura’s text.

“This book is representative of Penguin SA’s commitment to bringing readers stories from all over Africa,” said Grantham, before relinquishing the spotlight to an ecstatic author. Makura told us that she wrote the book for three reasons:

One: Africa’s business successes being overlooked. “I was tired of going into bookshops and seeing books about Richard Branson and Donald Trump. Where were the books about Africans who had made good?” The continent is full of hardworking people who have prospered greatly by any standard, she said. Why did they have to remain anonymous?

Video: Moky Makura speaks at her book launch
(It’s a bit dark, but the sound is good!)

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Two: Telling the African story better. “I don’t think that, as Africans, we tell our stories well enough,” said Makura. It can’t be said that this is a continent without drama, after all – yet somehow contemporary tales from Africa tend always toward the negative, or don’t do their subjects justice. Africa’s Greatest Entrepreneurs is meant to show that it can be done a different way.

Three: Presenting new role models for the younger generation. “As Africans, we need more role models of all types.” Her book presents sixteen inspiring stories that communicate the message, “anything is possible”.

“The world is changing,” Makura said, quoting US president Barack Obama – and then added her own twist: “But indeed the world has changed,” and Africans are meeting it on their own terms, as evidenced by her book.

Video: 30-second TV advert for the book

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Each of the five entrepreneurs who attended the launch then rose to congratulate Makura and impart a few words of wisdom. This launch had legs and lasted well into the night.

Gallery

Lauren Bradley, Carmen Marais, Natasha Maio and Bongi Sambo Jacqui Pickering and Mams Omisore Adega Ouma and Moky Makura Busi Kubheka and Simisane Kupe Fungai Ruwende Emeka Nwandiko, Dianne Regisford-Gueye and Ousman Gueye IMG_3647 IMG_3646 Bongi and Tamoledi Selane Lovemore Nyatsine and Charles Magaisa Razana Allie, Cheryl Uys-Allie, Moky Makura and Bongi Selane Moky Makura and Bongi Selane Ellen van Schalkwyk and Leanne Storer Ashley Maworere, Eva Kavuma and Moky Makura Kagiso Mmusi Moky Makura Marcus Sorour and Kate Johnson Vivian Boateng, Drasko and Joanne Mirosevic and Lillian Mengi Stephen Williams, Reg Mengi and Derek Welensky Kayla Ozonguwu, Morine Wavamunno, Gloria Wavamunno, Melinda Ozongwu and Nduka Ozongwu Brad Jackson, Richard Deh and Michael Finley Nigel Chamakira, Lovemore Nyatsine, Charles Magaisa and Diane Ganes Andrew Fasedemi and Funke Ishadaro Gary and Shanon Leicher Gaynor Paradza, Mathu Kana, Giles Mokoka, Sello Motubatse and Solomon Adegbie-Quaynor Cynthia Gatter, Renee Naude, David Schroder, Diana Colvin and Janine O'Conner Kagiso and Wedu Mmusi Karabo Lepota and Theodora Omawbala Charles Unamba-Oparah and Fungai Ruwende Dina Cramer and Moky Makura Charlotte Moeketsi and Herman Mashaba Daphne Lister and Stuart Lee Ashley Maworere, Moky Makura and Zanele Xaba

Africa's Greatest EntrepreneursBook Details

 

Recent comments:

  • <a href="http://fionasnyckers.book.co.za" rel="nofollow">Fiona</a>
    Fiona
    February 2nd, 2009 @10:44 #
     
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    I have just recognised her. Her son and my daughter are in class together at nursery school. Looking forward to reading her book - an excellent corrective to all the "darkest Africa" negativity out there!

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